Google Ads for Solar Companies

Qualified solar leads, not window-shoppers. We put your business in front of homeowners who are ready to go solar and can actually qualify, so your closers spend time on real deals.

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Why most solar ads burn cash

Solar is one of the most expensive clicks on Google, and the buying cycle is long. Without tight targeting and tracking, you pay for curious browsers, renters who cannot install, and leads that never qualify. The whole game is feeding your sales team appointments that actually close, and most accounts are not built for it.

What we do for solar

• Reach ready-to-buy homeowners. High-intent searches around solar panels, installation, and energy savings in your service area.
• Filter out the wrong leads. We block renter, DIY, and job-seeker traffic so your budget goes to real prospects.
• Lead-to-appointment tracking. Every lead tied back to the keyword and ad, so you see true cost per appointment, not cost per click.
• Landing pages that pre-qualify. A page that captures the right homeowner and sets the appointment.
• Quality over volume. We optimize for booked consults and closed installs, not cheap clicks.

Why solar companies choose Klexa

• Senior strategists run your account, not a junior behind a dashboard.
• No long lock-in contracts. We keep your business by getting you installs.
• You own your account, your data, and your tracking. Always.
• Plain-English reporting: leads, cost per appointment, and where every dollar went.

How it works

1. Free check. We look at your account and numbers and show you where the budget is leaking.
2. Build and launch. Tracking, ad copy, and targeting set up the right way.
3. Optimize for closed installs. Every week we cut waste and double down on what books appointments.

Common questions

How much should a solar company spend on Google Ads?

Solar clicks are expensive, so most installers start around 3,000 to 10,000 dollars a month in ad spend. We help you start where you can produce qualified appointments, then scale.

Can you filter out unqualified leads?

Yes. We build the account to screen out renters, DIY browsers, and job-seekers so your team works real homeowner prospects.

How fast will I see leads?

Usually within the first couple of weeks once tracking is live. Solar has a longer sales cycle, so we focus on appointment quality from day one.

Do I have to sign a long contract?

No. We earn next month by getting you appointments this month.